Why A Press Release Matters?

Your YES! PRESS Release is indexed as Google's (and other search engines) algorithms give news a high priority, especially when the news sites we use publish it. This means those who search for your company, related key-words, or topic will be able to see your press release show up as a clickable result when they search! Often, press releases make Page 1 of search engine results.

The digital universe sees a company linked to hundreds of news sites as one of favored importance. Your Search Engine Optimization (SEO) is greatly enhanced, as you can inherit these benefits of this increased exposure and speed up the process of gaining authority for your website(s). This can dramatically increase organic exposure, leading to more traffic and inquiries.

Unlike the temporary nature of social media posts and other digital information that people have to find, your press release will be resident on most news sites for at least 6 months and most sites will host it for a year or more - and some sites will keep your PR live indefinitely. That means your Press Release will find them!